market research

noun

: research into the size, location, and makeup of a product market
market researcher noun

Examples of market research in a Sentence

Recent Examples on the Web
Examples are automatically compiled from online sources to show current usage. Read More Opinions expressed in the examples do not represent those of Merriam-Webster or its editors. Send us feedback.
Abigail Stuart, founding partner of Day One Strategy, with 20+ years in brand and market research, drives innovation and champions AI. — Abigail Stuart, Forbes.com, 2 Sep. 2026 The field is booming – it was valued at $193 billion in 2024 and is expected to reach $244 billion in 2033, according to a report from Astute Analytics, a market research and advisory firm. — Cara Kelly, USA Today, 30 Aug. 2026 According to data from market research firm Sensor Tower, OpenAI's ChatGPT market share declined to around 46% as of May this year. — CNBC, 28 Aug. 2026 When asked about these challenges, Price pointed to the recent growth in the space, with the sector expected to generate $150 billion outside China in 2026, according to market research firm Owl & Co. — Katie Kilkenny, HollywoodReporter, 26 Aug. 2026 See All Example Sentences for market research

Word History

First Known Use

1920, in the meaning defined above

Time Traveler
The first known use of market research was in 1920

Rhymes for market research

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Browse Nearby Words

market price
market research
market-ripe
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Cite this Entry

“Market research.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/market%20research. Accessed 3 Sep. 2026.

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More from Merriam-Webster on market research

Britannica.com: Encyclopedia article about market research

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